Earlier this week, the Bengals organization sent out a letter to season ticket holders that included their invoices for the 2013 season.
WDR obtained the letter from a season ticket holder, and (once again), there is no mention that this organization's goal is to bring a Super Bowl trophy to Cincinnati. Jeff Berding, Director of Sales and Public Affairs, offers fans the following when talking about the 2012 playoffs and plans for next season:
"We were pleased to have made our third postseason trip in four years; however, we wanted to go even further in the playoffs."
And later in the letter...
"The team won seven of its final eight regular season games, and I hope you would agree that the football foundation is strong and the future looks bright...The 2012 season was exciting but 2013 promises to be even greater."
Can you imagine this letter coming from a team like the Steelers, Patriots or Packers?
There is also vague reference to offering 'enhanced benefits to season ticket holders', however nothing stated in writing. Interesting that the Reds are able to provide up-front (and in great detail) what season ticket holder benefits will be for the upcoming season...and the Bengals cannot.
Some might say WDR is unfairly harsh to every move that the Bengals make. I would argue that the Bengals have entirely earned how they are treated in this space, by the local media, and around the country.
The facts are the facts. Zero playoff wins since January 1991, zero Super Bowl Championships, and absolutely no front office roadmap for the future.
Anyone that watched the NFL playoffs can plainly see that the Bengals are still LIGHTYEARS away from competing for a Super Bowl title. Without a general manager and legitimate scouting department, the Bengals will continue to be watching the playoffs after Wild Card Weekend.
We refuse to be pleased with these results.

